Analytics Solutions

Our analytics solution helps across lifecycle by helping
optimizing decisioning throughout the customer lifecycle

At Experian, we have been helping individuals to take control of their finances and empowering businesses and organisations to make smarter financial decisions. Through our data resources and analytical expertise, Experian provides one of the critical building blocks for growth in consumer economies around the world. We specialise in using data in powerful new ways that create opportunities for consumers, businesses and society as a whole.

Our analytics solution helps across lifecycle by helping optimizing decisioning throughout the customer lifecycle.

Analytics across customer lifecycle

Decision Optimization throughout the customer lifecycle.

Our Approach

Credit Scoring solutions across customer lifecycle

Our credit scoring can help you in prospecting, acquisitions, customer management and collections

 

Applications

Benefits

Propensity
  • Likelihood of responding to an offer
  • Product/service propensities
  • Cross and up-sell to existing customers
  • Increase revenues
  • Improve customer loyalty
  • Reduce marketing costs
  • Increase response rate
  • Reduce churn

Credit risk
  • Likelihood of delinquency
  • Risk-based segmentation and strategies
  • Deposits, usage limits, cross-sell
  • Reduce write offs / delinquency
  • Improve customer service
  • Improve staff productivity

Revenue / Profitability
  • Likelihood of level of revenues or profitability
  • Revenue based strategies 
  • Cross and up-sell, retention efforts, VIP treatment
  • Improve customer service
  • Generate new profitable revenue
  • Reduce marketing campaign costs

Churn
  • Likelihood of churn within a certain timeframe
  • Treatment and retention strategies for existing clients or at activation
  • Focus on retaining profitable customers 
  • Increase / maintain market share
  • Reduce marketing costs

Fraud
  • Likelihood of fraudulent activity
  • At activation or with existing customers
  • Reduce losses

Collections / Recovery
  • Likelihood of collection on delinquent or written-off accounts
  • Prioritization of collection activities
  • Prioritization of collection activities
  • Improve collection results
  • Minimize losses
  • Generate new profitable revenue
  • Reduce collection costs

Scorecards can be developed at both account or Customer level.

Related Products
Collections Scorecards
By Experian 11/01/2018

Collections Scorecards

Improve collection and recovery rates When accepting a new customer’s application for credit, or agreeing to extend credit for existing customers, assessments should be made to indicate the likelihood that the customer will be able…
Application Scorecards
By Experian 11/01/2018

Application Scorecards

Application Scorecards are tools that allow organisations to predict the probability that an applicant will behave in a particular way, helping businesses to make effective automated decisions. The most commonly used application scorecard for credit,…

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